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How LinkedIn Encourages Users to Return to Premium
Results
Improved how users understand the value of Premium.
Encouraged reactivation by showing relevant jobs and real feature usage.
Reduced cognitive load and redundancy.
Team
Alessio Cerquiglini
Duration
2 days
How LinkedIn Encourages Users to Return to Premium
Results
Improved how users understand the value of Premium.
Encouraged reactivation by showing relevant jobs and real feature usage.
Reduced cognitive load and redundancy.
Team
Alessio Cerquiglini
Duration
2 days
Before
After
Before
After
Reflection
This short case study was a useful exercise to understand how users block, interpret, act and store information on the screen. The redesign is one possible way to encourage users to reactivate Premium. By showing relevant jobs and the features in use, users can better understand the value of Premium and are more likely to reactivate it.
Reflection
This short case study was a useful exercise to understand how users block, interpret, act and store information on the screen. The redesign is one possible way to encourage users to reactivate Premium. By showing relevant jobs and the features in use, users can better understand the value of Premium and are more likely to reactivate it.
Thanks for looking at my case study!
If you have any more questions or want to know more details, please don't hesitate to contact me.
Thanks for looking at my case study!
If you have any more questions or want to know more details, please don't hesitate to contact me.
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